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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Kairos is an appeal to the timeliness or context in which a presentation is publicized, which includes contextual factors external to the presentation itself but still capable of affecting the audience's reception to its arguments or messaging, such as the time in which a presentation is taking place, the place in which an argument or message ...

  3. Argument from authority - Wikipedia

    en.wikipedia.org/wiki/Argument_from_authority

    For instance, the appeal to poverty is the fallacy of thinking that someone is more likely to be correct because they are poor. [16] When an argument holds that a conclusion is likely to be true precisely because the one who holds or is presenting it lacks authority, it is an "appeal to the common man". [17]

  4. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    Emotional appeal can be accomplished in many ways, such as the following: by a metaphor or storytelling, commonly known as a hook; by passion in the delivery of the speech or writing, as determined by the audience; by personal anecdote. appealing to an ideal can also be handled in various ways, such as the following:

  5. Rhetorical stance - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_stance

    This concept is deeply rooted in rhetorical theory and is a fundamental aspect of effective communication across various disciplines, including literature, public speaking, and academic writing. Rhetorical stance is the position or perspective that a writer or speaker adopts to convey a message to an audience.

  6. List of fallacies - Wikipedia

    en.wikipedia.org/wiki/List_of_fallacies

    Argumentum ad baculum (appeal to the stick, appeal to force, appeal to threat) – an argument made through coercion or threats of force to support position. [ 92 ] Argumentum ad populum (appeal to widespread belief, bandwagon argument, appeal to the majority, appeal to the people) – a proposition is claimed to be true or good solely because ...

  7. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Ethos – a rhetorical appeal to an audience based on the speaker/writer's credibility. Ethopoeia – the act of putting oneself into the character of another to convey that person's feelings and thoughts more vividly. Eulogy – a speech or writing in praise of a person, especially one who recently died or retired.

  8. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a set of written arguments to convince, motivate, or move readers into a particular point of view or opinion on your topic. This argument is typically presented with reasoned opinions backed and explained by evidence that supports the thesis.

  9. Propaganda techniques - Wikipedia

    en.wikipedia.org/wiki/Propaganda_techniques

    Appeals to authority cite prominent figures to support a position, idea, argument, or course of action. Appeal to fear Appeals to fear seek to build support by instilling anxieties and panic in the general population, for example, Joseph Goebbels exploited Theodore Kaufman's Germany Must Perish! to claim that the Allies sought the extermination ...