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The Bassett's company mascot is Bertie Bassett, a figure made up of liquorice allsorts, which has become a part of British popular culture. The character's origins lie with advertising copywriter Frank Regan, who used the sweets and some pipe-cleaners to construct what was the original version of Bertie. [ 2 ]
The brand's final owner was Mondelēz International, which merged the brand with Maynards to create Maynards Bassetts in 2016. The company's best-known sweets, the Liquorice Allsorts, were created by accident in 1899 and in 1926 the Bertie Bassett mascot was created; Bertie continues to represent the product today.
Maynards Bassetts is a UK brand of confectionery owned by Mondelez International, introduced in 2016. [1] The brand was created to merge its existing Maynards and Bassett's brands, which the company came to own following its purchase of Cadbury in 2010.
George Bassett's memorial in Sheffield General Cemetery. George Bassett (c. 1818–1886) was the founder in 1842 of Bassett's, a confectionery firm in Sheffield. [1] The company (after his death) introduced Liquorice allsorts. He went on to become Mayor of Sheffield (1876). [2] Whilst Mayor, he had US President Ulysses S. Grant as a house guest ...
Bassetts Ice Cream, a 150-year-old family-run business, has spanned five generations and etched itself into Philadelphia's history as the premier ice cream shop.
English: Geo. Bassett & Co confectionery factory on Beulah Road in Sheffield, South Yorkshire. Bassett's is now owned by the Cadbury Group and part of the Cadbury Trebor Bassett division. Bassett's Liquorice Allsorts, Jelly Babies and other sweets are manufactured here. Further pictures: 1151483; 1517378
Any tub will do, but ambiance and scented candles are encouraged. 10. Challenge yourself with a crossword puzzle or other brain-healthy game.
The brand merged in 1990 with the Tottenham liquorice mill Bassett's, and Trebor as well as sweet manufacture of the three brands moved to Sheffield in 1991. By 2002 worldwide sales of Maynards Wine Gums were forty million pounds sterling per year.
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