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The Genius Bar is a technical support service provided by Apple Inc. inside Apple Stores to support the use of its products and services. The locations provide concierge-style, face-to-face support for customers from "Geniuses" who are specially trained and certified by Apple, with multiple levels of certification depending on the products serviced.
Bertolini envisions CVS pharmacies serving a lot like the Genius Bar that Apple has to provide tech support to customers. "Think of the Genius Bar at Apple, for example, and this ability to walk ...
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Ron Johnson (born October 15, 1959) is the CEO and founder of Enjoy Technology. Previously, he was CEO of JCPenney, where he led a failed effort to fundamentally reshape the retailer; senior vice president of retail operations at Apple Inc., where he developed the concept of the Apple Retail Stores and the Genius Bar; and the vice president of merchandising for Target Corporation, where he was ...
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An Apple Account is not required to place an order with Apple. Apple lets buyers place orders on its online store without an Apple Account by using the Guest Checkout Feature. An Apple Account and the Guest Checkout Feature both allow the customer to access order info such as invoices, check the order status, and track the shipping package.
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