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Designer Anne Cole, the US swimwear mogul, was the originator of this style. [62] Hailed as the first major innovation in women's swimsuit design in several decades, the two-piece tankini blended the freedom of a bikini with the more modest coverage of a one-piece bathing suit, and quickly captured nearly a third of the swimwear market.
To promote his new design, Heim hired skywriters to fly above the Mediterranean resort advertising the Atome as "the world's smallest bathing suit." [64] [70] [71] Not to be outdone by Heim, Réard hired his own skywriters three weeks later to fly over the French Riviera advertising his design as "smaller than the smallest bathing suit in the ...
American 1920s woman's bathing suit. A swimsuit is an item of clothing designed to be worn by people engaging in a water-based activity or water sports, such as swimming, diving and surfing, or sun-orientated activities, such as sun bathing.
Today's bathing suits range from modest to risqué, but that wasn't always the case. As early as 4th century B.C. mosaics can be found of female athletes adorned in outfits that come quite close ...
The 1932 Hollywood film Three on a Match featured a midriff-baring two-piece bathing suit. Actress Dolores del Río was the first major star to wear a two-piece women's bathing suit onscreen in Flying Down to Rio (1933). [42] Teen magazines of late 1940s and 1950s featured similar designs of midriff-baring suits and tops.
Israeli designer Gideon Oberson, known for his artistically inspired bathing suits, calls a two-piece suit but looks like a tank top that can be worn with a skirt or a pair of shorts designed by him a trikini. [58] Brazilian designer Amir Slama calls two scraps of silk connected with string he designed for skinny women a trikini. [59]
As the popularity of splashing in the surf grew, bathing suits began to shrink, shocking many in Rehoboth Beach. Shrinking bathing suits shocked Rehoboth's staid old residents in '20s: History ...
Kellerman marketed these bathing suits and the style came to be known as "the Annette Kellerman". The one-piece swimsuit became accepted swimsuit attire for women in parts of Europe by 1910, [ 3 ] and other places, and was the authorised attire for women's swimming at the 1912 Summer Olympics , the first at which women competed.