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  2. Predictably Irrational - Wikipedia

    en.wikipedia.org/wiki/Predictably_Irrational

    Predictably Irrational: The Hidden Forces That Shape Our Decisions is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought. Ariely explains, "My goal, by the end of this book, is to help you fundamentally rethink what makes you and the people around you tick.

  3. Cognitive bias - Wikipedia

    en.wikipedia.org/wiki/Cognitive_bias

    The Cognitive Bias Codex. A cognitive bias is a systematic pattern of deviation from norm or rationality in judgment. [1] [2] Individuals create their own "subjective reality" from their perception of the input.

  4. List of cognitive biases - Wikipedia

    en.wikipedia.org/wiki/List_of_cognitive_biases

    Escalation of commitment, irrational escalation, or sunk cost fallacy, where people justify increased investment in a decision, based on the cumulative prior investment, despite new evidence suggesting that the decision was probably wrong. G. I. Joe fallacy, the tendency to think that knowing about cognitive bias is enough to overcome it. [66]

  5. List of phobias - Wikipedia

    en.wikipedia.org/wiki/List_of_phobias

    The English suffixes -phobia, -phobic, -phobe (from Greek φόβος phobos, "fear") occur in technical usage in psychiatry to construct words that describe irrational, abnormal, unwarranted, persistent, or disabling fear as a mental disorder (e.g. agoraphobia), in chemistry to describe chemical aversions (e.g. hydrophobic), in biology to describe organisms that dislike certain conditions (e.g ...

  6. There’s a method behind Trump’s tariff madness - AOL

    www.aol.com/method-behind-trump-tariff-madness...

    If you’re confused by President Donald Trump’s tariff plan, you’re not alone.

  7. Thinking, Fast and Slow - Wikipedia

    en.wikipedia.org/wiki/Thinking,_Fast_and_Slow

    Thinking, Fast and Slow is a 2011 popular science book by psychologist Daniel Kahneman.The book's main thesis is a differentiation between two modes of thought: "System 1" is fast, instinctive and emotional; "System 2" is slower, more deliberative, and more logical.

  8. Review: Jesse L. Martin is back in procedural-land on NBC's ...

    www.aol.com/entertainment/review-jesse-l-martin...

    The fall network TV season is in shambles, a mix of reruns and reality that is the inevitable result of the studios failing to negotiate agreeable contract terms early enough in the summer with ...

  9. Costco’s food courts will no longer serve Pepsi

    www.aol.com/costco-food-courts-no-longer...

    “It’s a big shift,” Alan Bubitz, Costco’s VP of food services, told BevNET at the time. “They’re the only vendor we’ve ever had for the majority of the business locations.”