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2. Urban Decay (cosmetics) - Wikipedia

   en.wikipedia.org/wiki/Urban_Decay_(cosmetics)

   Pink, red, and beige tones dominated the beauty industry palette until the mid-1990s. [6] In 1995, Sandy Lerner, a co-founder of Cisco Systems, and Patricia Holmes were at Lerner's mansion outside London when Holmes mixed raspberry and black to form a new color. Then, they decided to form a cosmetics company, which they named Urban Decay. [7]

3. People are really loving Rare Beauty’s new eyeshadow sticks ...

   www.aol.com/news/rare-beauty-eyeshadow-sticks...

   The sticks have a super creamy, blendable and waterproof formula.

4. Eye shadow - Wikipedia

   en.wikipedia.org/wiki/Eye_shadow

   Eye shadow (or eyeshadow) is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive. [1] Eye shadow can also be applied under the eyes, on the cheeks, or to brow bones. Civilizations around the world use eye shadow predominantly on women but also occasionally on men.

5. Foundation (cosmetics) - Wikipedia

   en.wikipedia.org/wiki/Foundation_(cosmetics)

   Although foundation make-up was widely available and used within the film industry, the use of cosmetics, in general, was still somewhat disreputable, and no one had tried to market foundation (although lipstick, blush and nail polish were popular for daily use) as an everyday item. Factor had the product patented in 1937, and, despite the ...

6. Tarte Cosmetics - Wikipedia

   en.wikipedia.org/wiki/Tarte_Cosmetics

   Tarte Cosmetics is an American cosmetics company headquartered in New York City. [1] [2] [3] It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of Self magazine. [4] Also in 2000, Tarte Cosmetics debuted its first order at Henri Bendel.

7. Makeup brush - Wikipedia

   en.wikipedia.org/wiki/Makeup_brush

   Makeup brushes. A makeup brush is a tool with bristles, used for the application of makeup or face painting. The bristles may be made out of natural or synthetic materials, while the handle is usually made out of plastic or wood. When cosmetics are applied using the appropriate brush, they blend better onto the skin.