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Olipop is a soft drink produced in the United States. It is sold in over 25,000 stores in the United States [ 1 ] and the company had revenue of $100 million for the first half of 2023. The drink's marketing claims that it improves gut health.
Olipop is probably the biggest beneficiary of the wellness trend, with the soda brand announcing a $1.85 billion valuation last week. And for the first time since its 2018 launch, the brand turned ...
Leading the movement are brands Poppi and Olipop, whose popularity is rapidly growing. Both were ranked among the top 10 fastest-growing brands of 2024, and Olipop just announced its value reached ...
Olipop recently raised $50 million at a valuation of $1.85 billion, the company announced last week, reported CNBC.And Poppi released its second Super Bowl commercial this year, though it did ...
Poppi Soda's brand advertising includes music and sports as brand pillars. In 2023 Poppi Soda featured music by electronic pop artist Jane & The Boy in a TV Spot. [8] In 2024, Poppi announced a brand partnership with American rapper and singer Post Malone [9] in the wake of his public announcement that he would cut traditional soda from his diet. [10]
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The company's latest product is years in the making and Olipop CEO and co-founder Ben Goodwin told CNBC in 2023 that both Coke and PepsiCo had approached them for a potential sale. Pepsi is also ...
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