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The app is available as a free download and only features Lego-related content. It was designed to be a social network for children to be inspired, create and share their Lego builds, photos and videos with a like-minded community, whilst also providing Lego content in the form of product advertising, images, videos, campaigns and competitions.
Lego Education launched new coding resources in 2017. The new offerings from Lego Education include free lesson plans, online courses for educators and encouragement for schools to get involved with the popular FIRST LEGO League. These are part of a selection of new tools that Lego Education are offering to schools. [12]
Lego Icons (formerly known as Lego Creator Expert and stylized as LEGO Icons) is a series of Lego construction toys aimed at a demographic of adolescents and adults. Beginning in 2000 without an established logo or icon, Icons features models such as aircraft, sculptures, and world buildings, selling as exclusives with numerous specialized elements and complex building techniques.
The Fright Knights Lego Sets delved deeper into the supernatural "Fantasy" aspect of Lego, featuring black dragons with fire-colored wings, creepy trap-filled red-and-black castles, crystal balls and Willa the Witch, a dark sorceress who was the real power behind Basil's throne. Their headquarters was the Night Lord's Castle (6097).
Since 2008, LEGO has had a program titled “LEGO Ideas” where netizens can pitch sets, which, if they get enough votes, end up being made into real sets, with the idea creator getting a 1% royalty.
Cobi produces a larger variety of custom pieces than Lego. In recent years they've often printed their blocks, rather than using stickers. The mini figures have the same size as Lego figures, but have a more three dimensional head, with the nose sticking out, and a less blocky body.
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