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Progresso's new Soup Drops, a hard-candy version of a chicken noodle soup, sold out the day the product was announced, the company said on Instagram.
The drops, being tabbed by Progresso as "soup you can suck on," taste like broth, savory veggies, soft egg noodles, and a hint of parsley, according to the company.
For the last 20 years, Progresso soup has been seen as an upmarket alternative to market leader Campbell and as a meal replacement.Originally, Progresso cans were both larger than Campbell's cans and came "ready-to-heat" rather than being condensed, and these characteristics helped them attain popularity before Campbell's released the competitive and similar "Chunky" line of products.
4. Stirring the Pot. While one might think the idea of a condensed dinner would only appeal to a 7-year-old—or, naturally, Willy Wonka — the first batch of Soup Drops immediately sold out.
So, we thought, why stop at the soup bowl?" Why, indeed? Progresso Soup Drops will be available exclusively at ProgressoSoupDrops.com starting on Thursday, January 16 at 9 a.m. ET. Each pack of ...
And if you want the soup drops, you need to act fast, as they will only be available for a limited time for the rest of National Soup Month, aka January. To buy them, you need to head to ...
The drops, being tabbed by Progresso as "soup you can suck on," taste like broth, savory veggies, soft egg noodles, and a hint of parsley, according to the company.
The Soup Drops are hard candy drops made in the flavor of Progresso's classic Chicken Noodle Soup. The drops are sold in a can designed like the brand's regular soup cans, with 20 individually ...