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From weekend anglers to top tournament fishermen, they all have Yamamoto Baits in their arsenal. Proudly made in the U.S.A.
In 1983, Gary Yamamoto Custom Baits was formed. If you know Gary Yamamoto like we do, you know his insatiable love for the sport of fishing is matched only by his obsession with producing the highest quality soft-plastic fishing lures on the market today.
There’s a Senko in the lineup for every possible application and for every angler, from the first-timer to the tour-level pro. Whether you fish it weightless, wacky-style, Texas-rigged, on a Carolina rig, or on a shaky head or flipping jig, this simple slab of plastic will revolutionize your game and increase your catches.
The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere.
The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere.
View our full lineup of new products slated to roll out over the next year. Yamamoto, Bill Lewis, Buckeye, SteelShad, Cuda and Pheonix all have a wide spectrum of new products featured, all of which were driven by extremely experienced fishermen.
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There’s a Senko in the lineup for every possible application and for every angler, from the first-timer to the tour-level pro.
The 8 colors are handpicked by our pros to give anglers an awesome array of fish-catching options no matter what conditions they face. The Yamatanuki is another incredible tool in your fishing catching arsenal brought to you by the world’s most premium soft plastic brand, Yamamoto Baits.
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