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High quality business cards without full-color photographs are normally printed using spot colors on sheet-fed offset printing presses. Some companies have gone so far as to trademark their spot colors (examples are UPS brown, Owens-Corning pink, and Cadbury 's purple). [ 5 ]
Postcard depicting people boarding a train at the Shawnee Depot in Colorado, late 1800s. A postcard or post card is a piece of thick paper or thin cardboard, typically rectangular, intended for writing and mailing without an envelope. Non-rectangular shapes may also be used but are rare.
Generally, embossing is the process most often employed to attract attention or convey a high quality textural contrast in relation to the surrounding area of the paper stock. "Debossing" is similar to embossing, but recesses the design rather than raising it. Rather than the paper being raised in specific areas, it is indented.
Ink evaporation control affects the change in the color of the printed image. Gravure printing is used for long, high-quality print runs such as magazines, mail-order catalogues, packaging and printing onto fabric and wallpaper. It is also used for printing postage stamps and decorative plastic laminates, such as kitchen worktops.
Under an act passed by the U.S. Congress on February 27, 1861, privately printed cards (which weighed one ounce or less) were allowed to be sent by mail. [7] John P. Charlton copyrighted the first postcard in America that same year. [7] The rights to this card were later sold to Hymen L. Lipman, who began reissuing the cards under his name in ...
Counter cards: Greeting cards that are sold individually. This contrasts with boxed cards. [1] Standard A standard greeting card is printed on high-quality paper (such as card stock), and is rectangular and folded, with a picture or decorative motif on the front. Inside is a pre-printed message appropriate for the occasion, along with a blank ...
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