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Features: features are additional characteristics that enhance the appeal of the product or service to the user. Reliability: a key element for users who need the product to work without fail for an adequate length of time. Conformance: is the product made exactly as the designer intended. Durability: a measure of the length of a product’s life.
Products on shelves at a Fred Meyer hypermarket superstore. In marketing, a product is an object, or system, or service made available for consumer use as of the consumer demand; it is anything that can be offered to a domestic or an international market to satisfy the desire or need of a customer. [1]
According to Belz, Frank-Martin, [1] the definition of sustainable product has six characteristics: Customer satisfaction: any products or services that do not meet customer needs will not survive in the market in the long term. Dual focus: Unlike purely environmental products, sustainable products focus on ecological and social significance.
For instance, mixing Must-Be product characteristics—such as cost, reliability, workmanship, safety, and technologies used in the product—in the initial House of Quality will usually result in completely filled rows and columns with high correlation values. Other Comprehensive QFD techniques using additional matrices are used to avoid such ...
a. The characteristics of a product or service that bear on its ability to satisfy stated or implied needs; b. A product or service free of deficiencies." [10] Subir Chowdhury: "Quality combines people power and process power." [11] Philip B. Crosby: "Conformance to requirements."
Product analysis can also be used as part of product design to convert a high-level product description into project deliverables and requirements. It involves all facts of the product, its purpose, its operation, and its characteristics.
Goods' diversity allows for their classification into different categories based on distinctive characteristics, such as tangibility and (ordinal) relative elasticity. A tangible good like an apple differs from an intangible good like information due to the impossibility of a person to physically hold the latter, whereas the former occupies ...
Marketing theory makes use of the service-goods continuum as an important concept [5] which "enables marketers to see the relative goods/services composition of total products". [6] In a narrower sense, service refers to quality of customer service: the measured appropriateness of assistance and support provided to a customer.