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  2. Push–pull strategy - Wikipedia

    en.wikipedia.org/wiki/Pushpull_strategy

    An example of this strategy is the furniture industry, where production strategy has to follow a pull-based strategy, since it is impossible to make production decisions based on long-term forecasts. However, the distribution strategy needs to take advantage of economies of scale in order to reduce transportation cost, using a push-based strategy.

  3. Push–pull agricultural pest management - Wikipedia

    en.wikipedia.org/wiki/Pushpull_agricultural...

    Pushpull technology is an intercropping strategy for controlling agricultural pests by using repellent "push" plants and trap "pull" plants. [1] For example, cereal crops like maize or sorghum are often infested by stem borers .

  4. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    In a push strategy, the promotional mix would consist of trade advertising and sales calls while the advertising media would normally be weighted toward trade magazines, exhibitions, and trade shows while a pull strategy would make more extensive use of consumer advertising and sales promotions while the media mix would be weighted toward mass ...

  5. Push–pull - Wikipedia

    en.wikipedia.org/wiki/Pushpull

    Human migration#Push and Pull, factors pushing migrants out from home, or pulling them toward a new host; Pushpull agricultural pest management, in farming, an intercropping strategy for controlling agricultural pests. Pushpull strategy, in logistics, supply chain management and marketing; Pushpull workout, a type of weight-lifting routine

  6. Available-to-promise - Wikipedia

    en.wikipedia.org/wiki/Available-to-promise

    A fundamental distinction between ATP functions is based on the push-pull strategy. Push-based ATP is based on forecasts regarding future demand - based on anticipation of demand, ATP quantities and availability dates are computed. A prominent example is the traditional [according to whom?] determination of ATP based on the Master Production ...

  7. Social pull marketing - Wikipedia

    en.wikipedia.org/wiki/Social_pull_marketing

    The business terms push and pull originated in the logistic and supply chain management, [1] but are also widely used in marketing. Social pull marketing is the adaptation of the traditional pushpull strategy marketing concepts to social media websites. It utilizes the traditional "pull" concept for a new way of social media marketing. [2]

  8. Advertising management - Wikipedia

    en.wikipedia.org/wiki/Advertising_management

    In a push strategy the promotional mix would consist of trade advertising and sales calls while the advertising media would normally be weighted towards trade magazines, exhibitions and trade shows while a pull strategy would make more extensive use consumer-oriented advertising and sales promotions while the media mix would be weighted towards ...

  9. Demand flow technology - Wikipedia

    en.wikipedia.org/wiki/Demand_Flow_Technology

    The central tenet to DFT is the primacy of customer demand in daily execution of the operation. According to Aberdeen Group, "Demand driven manufacturing involves a synchronized, closed loop between customer orders, production scheduling, and manufacturing execution; all while simultaneously coordinating the flow of materials across the supply chain."