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Vinyl banners are a form of banners made of vinyl. The most commonly used material is PVC (polyvinyl chloride). Most banners are now digitally printed on large format inkjet printers which are capable of printing a full color outdoor billboard on a single piece of material. They are used for outdoor advertising.
Outdoor advertising or out-of-home (OOH) advertising includes public billboards, wallscapes, and posters seen while "on the go". OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative. [1] Advertisements are commonly placed by large companies like JCDecaux and Clear Channel Outdoor.
Advertising – often used for outdoor vinyl banners and event signage, in trade shows, in the retail sector at point of sale or point of purchase, and in personalized direct mail campaigns. Photos – digital printing has revolutionized photo printing in terms of the ability to retouch and color correct a photograph before printing.
Wide-format printers are used to print banners, posters, trade show graphics, wallpaper, murals, backlit film , vehicle image wraps, electronic circuit schematics, architectural drawings, construction plans, backdrops for theatrical and media sets, and any other large format artwork or signage.
The banner maker needs a sound knowledge of religious symbolism and iconography. There is also the question of its use, i.e. indoor or outdoor. If outdoor, it needs weatherproofing and must be able to be carried. Whether indoor or outdoor, proper storage provision must be made. The types of material can vary from vinyl to cloth.
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