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Chain restaurants used to be pretty stable businesses, so private equity owners had a good idea of what costs and sales would be, she says, but the pandemic made the business much more volatile.
“The U.S. restaurant industry finds itself on the menu,” he wrote in a column for the Daily Mail. Don't miss Beating the market is no myth: These expert stock-pickers' recent success could ...
Image credits: elarroyo_atx Their restaurant, known for its flavorful Maharashtrian cuisine, reflects their pride in authenticity. “While the name is important, it’s equally important for us ...
Signs on door of a Graeter's ice cream parlor in the Hyde Park neighborhood of Cincinnati during government-mandated closings. The COVID-19 pandemic impacted the United States restaurant industry via government closures, resulting in layoffs of workers and loss of income for restaurants and owners and threatening the survival of independent restaurants as a category.
There have been many McDonald's advertising campaigns and slogans over the years. The company is one of the most prevalent fast food advertisers, especially in the United States, where it spends the most advertising money of any fast-food restaurant and as of 2012 the fifth-more of any advertiser in the country. [3]
Fast food advertising promotes fast food products and utilizes numerous aspects to reach out to the public. Along with automobiles, insurance, retail outlets, and consumer electronics, fast food is among the most heavily advertised sectors of the United States economy; spending over 4.6 billion dollars on advertising in 2012. [ 1 ]
Amid escalating operational costs and changing consumer behaviors, the U.S. restaurant industry faces unprecedented closures, with financial strain evident across famed chains and local eateries.
Prominent signage for McDonald's near a branch of Burger King in Munich. The two chains are widely considered to be the main competitors of the Burger Wars. The Burger wars are a series of off-and-on comparative advertising campaigns consisting of mutually-targeted advertisements that highlight the intense competition between hamburger fast food chains McDonald's, Wendy's, Burger King and ...