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In this case, the jacket proclaimed "YES, this is a 'BLURB'!" and the picture was of a (fictitious) young woman "Miss Belinda Blurb" shown calling out, described as "in the act of blurbing." The name and term stuck for any publisher's contents on a book's back cover, even after the picture was dropped and only the text remained.
The back panel or flaps of the dust cover are printed with biographical information about the author, a summary of the book from the publisher (known as a blurb) or critical praise from celebrities or authorities in the book's subject area. The back of a dust jacket often has a barcode for retail purchase, and the book's ISBN. The information ...
On the inside of the back cover page, extending from the facing page before it, is the endpaper. Its design matches the front endpaper and, in accordance with it, contains either plain paper or pattern, image etc. The back cover often contains biographical matter about the author or editor, and quotes from other sources praising the book.
The terms are shortened from Latin: rēctō foliō and versō foliō (which translate as "on the right side of the leaf" and "on the back side of the leaf"). The two opposite pages themselves are called folium rēctum and folium versum in Latin, [1] and the ablative rēctō, versō already imply that the text on the page (and not the physical page itself) are referred to.
Dust jackets serve to protect the underlying cover from wear. On the folded part, or flap, over the front cover is generally a blurb, or a summary of the book. The back flap is where the biography of the author can be found. Reviews are often placed on the back of the jacket. Many modern bestselling hardcover books use a partial cloth cover ...
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Once the front cover art has been approved, they will then continue to design the layout of the spine (including the book title, author name and publisher imprint logo) and the back cover (usually including a book blurb and sometimes the barcode and publisher logo). Books can be designed as a set of series or as an individual design.
These added elements form a frame for the main text, and can change the reception of a text or its interpretation by the public. Paratext is most often associated with books, as they typically include a cover (with associated cover art ), title, front matter (dedication, opening information, foreword, epigraph), back matter (endpapers, indexes ...