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Eircom Limited, trading as Eir (/ ɛər / AIR; stylised eir), is a large fixed, mobile and broadband telecommunications company in Ireland. The company, which is currently incorporated in Jersey, traces its origins to Ireland's former state-owned monopoly telecommunication provider Telecom Éireann and its predecessors, P&T (the Dept. of Posts and Telegraphs) and before the foundation of the ...
Eir's dominance has reduced and by Q3 2019 operators other than eir accounted for 61% of the Irish fixed voice market retail revenue and 54.7% market share by fixed-line retail and wholesale revenue and 80.9% of the mobile market (excluding mobile broadband and machine-to-machine subscriptions) or 84.4% of total subscriptions.
Other mobile phones on certain networks which provide international top-up services, where the initiator of the top up is often a migrant worker wanting to add minutes to the prepaid mobile phone of a family member back home. Direct from some open-loop prepaid cards featuring a mobile refill service.
Mobile virtual network operators (MVNOs) in Ireland lease wireless telephone and data spectrum from major carriers such as Vodafone, Eir, and Three for resale. As of Q3 2024, the market share of MVNOs in Ireland is 14.0%, including Tesco Mobile with 8.0% and Virgin Mobile with 2.3%.
Following the abolition of the Department of Posts and Telegraphs, Eircell fell under the remit of Telecom Éireann (Later Eircom), which today is known as Eir. [1] The Eircell brand became defunct in 2002 following its acquisition by Vodafone. From 2001, Eircell underwent a major branding exercise after its acquisition by the Vodafone group in ...
The history of international mobile remittances is inextricably linked to the development of the mobile phone and its acceptance globally. [1] [2] [3] Today, international mobile airtime recharge is the most widely used mobile phone remittance service. It accounts for nearly 75% of all mobile remittance transactions. [4]
Vodafone saw Eircell undergo a major rebranding exercise on its acquisition by the group. The main rebranding was to associate a shade of deep purple with the company. When Vodafone rebranded with their trademark shade of red, the tagline used was "Red is the new purple, Vodafone is the new name for Eircell".
Speak Easy was the name of O2 Ireland's prepaid service. In 2007 they became the first Irish operator to offer free text messages to all Irish mobile numbers, although it only applied for weekends. However, in early 2008 they introduced a new tariff which offered unlimited free text messages to all networks at any time, for life.
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