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  2. Multi-step flow theory - Wikipedia

    en.wikipedia.org/wiki/Multi-step_flow_theory

    This media influence theory shows that information dissemination is a social occurrence, which may explain why certain media campaigns do not alter audiences’ attitudes. An important factor of the multi-step flow theory is how the social influence is modified. Information is affected by the social norms of each new community group that it ...

  3. Social dynamics - Wikipedia

    en.wikipedia.org/wiki/Social_dynamics

    The field of social dynamics brings together ideas from economics, sociology, social psychology, and other disciplines, and is a sub-field of complex adaptive systems or complexity science. The fundamental assumption of the field is that individuals are influenced by one another's behavior.

  4. Middle-range theory (sociology) - Wikipedia

    en.wikipedia.org/.../Middle-range_theory_(sociology)

    The term "middle-range theory" does not refer to a specific theory, but is rather an approach to theory construction. Raymond Boudon defines middle-range theory as a commitment to two ideas. The first is positive, and describes what such theories should do: sociological theories, like all scientific theories, should aim to consolidate otherwise ...

  5. Mihaly Csikszentmihalyi - Wikipedia

    en.wikipedia.org/wiki/Mihaly_Csikszentmihalyi

    Mihaly Robert Csikszentmihalyi (/ ˈ m iː h aɪ ˈ tʃ iː k s ɛ n t m iː ˌ h ɑː j iː / MEE-hy CHEEK-sent-mee-HAH-yee, Hungarian: Csíkszentmihályi Mihály Róbert, pronounced [ˈt͡ʃiːksɛntmihaːji ˈmihaːj] ⓘ; 29 September 1934 – 20 October 2021) was a Hungarian-American psychologist.

  6. Social epistemology - Wikipedia

    en.wikipedia.org/wiki/Social_epistemology

    In 1936, Karl Mannheim turned Karl Marx‘s theory of ideology (which interpreted the “social” aspect in epistemology to be of a political or sociological nature) into an analysis of how the human society develops and functions in this respect. Particularly, this Marxist analysis prompted Mannheim to write Ideology and Utopia, which ...

  7. Sociology of culture - Wikipedia

    en.wikipedia.org/wiki/Sociology_of_culture

    The sociology of culture is an older concept, and considers some topics and objects as more or less "cultural" than others. By way of contrast, Jeffrey C. Alexander introduced the term cultural sociology, an approach that sees all, or most, social phenomena as inherently cultural at some level. [3]

  8. Microsociology - Wikipedia

    en.wikipedia.org/wiki/Microsociology

    Microsociology is one of the main levels of analysis (or focuses) of sociology, concerning the nature of everyday human social interactions and agency on a small scale: face to face. [ 1 ] : 5 Microsociology is based on subjective interpretative analysis rather than statistical or empirical observation, [ 2 ] : 18–21 and shares close ...

  9. Multimethodology - Wikipedia

    en.wikipedia.org/wiki/Multimethodology

    Multimethodology or multimethod research includes the use of more than one method of data collection or research in a research study or set of related studies.Mixed methods research is more specific in that it includes the mixing of qualitative and quantitative data, methods, methodologies, and/or paradigms in a research study or set of related studies.