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The Crayola 150-count Telescoping Crayon Tower is released. 2007: On January 1, Binney & Smith is renamed to Crayola LLC, to improve Crayola branding as part of Hallmark. [5] Crayola introduces Silly Scents and True To Life Crayons. 2008: The Crayola 18 pack vibrant set of Twistable Colored Pencils is released.
Crayola LLC produces a broad range of products other than their famous crayons under the Crayola brand name. These include colored pencils, markers, inks and paints, modeling clays, coloring books, and artists' tools. As with all Crayola products, these are all marketed as non-toxic and safe for use by children. [54]
Student- and scholastic-grade colored pencils lack the high quality pigments and lightfastness of artist-grade products, and their color range is smaller, often limited to 24 or 36 colors. However, using lower-grade colored pencils does have some advantages. Some companies offer erasable colored pencils for beginning artists to experiment with. [8]
The eight Heads 'n Tails Crayons are double-sided and encased in plastic tubes that function much like the ones on Crayola Twistables. Each crayon has two shades of color, for a total of 16 colors, which are approximated by the background colors and hex RGB values below. [30]
To celebrate the hundredth anniversary of Crayola Crayons in 2003, a special 100-count box was created, adding four new colors to the existing 96-color box. As in 1992 and 1996, the names were chosen as part of a contest, and the four new crayons became part of the No. 96 box at the end of the anniversary year.
While Crayola had retired colors before, [2] Dandelion was the first color to be removed from the box set in the 114 years since Crayola's establishment. [3] [4] Crayola wanted space to add a blue crayon made with the newly discovered YinMn pigment to their 24 pack, [2] [5] which was announced at and had an event in Times Square livestreamed on Facebook, on March 31, 2017.
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