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The company claimed to have a 99% market share of the beer market in Laos in 2008, though this may have been eroded by the arrival of Singapore's Tiger beer on the market. [ 5 ] Beerlao was an official sponsor of the 2009 Southeast Asian Games held 9–18 December 2009 in Vientiane as well as most sports events in the country.
Founded in 1971, the Lao Brewery Company was at that time a joint-venture between French and Lao businessmen. It took up production in 1973 with a capacity of 3 million litres per year. [ 2 ] The company, then called Brasseries et Glacières du Laos (BGL), marketed Bière Larue for the local market and "33" export for export (to countries in ...
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Heineken Lao Brewery is a joint-venture between Heineken Asia Pacific (68%), the Government of Laos (25%) and SBK Consultant Ltd (7%). [2] It opened its first brewery on 12 March 2008, at a cost of €23 million, with an initial capacity of 300,000 hectolitres per annum. [3]
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