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2. Web analytics - Wikipedia

   en.wikipedia.org/wiki/Web_analytics

   Internet marketing. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [ 1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

3. List of free and open-source software packages - Wikipedia

   en.wikipedia.org/wiki/List_of_free_and_open...

   Moodle – Free and open-source learning management system. OLAT – Web-based Learning Content Management System. Omeka – Content management system for online digital collections. openSIS – Web-based Student Information and School Management system. Sakai Project – Web-based learning management system.

4. Google Analytics - Wikipedia

   en.wikipedia.org/wiki/Google_Analytics

   Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6] GA4 is the default Google Analytics installation and is the renamed version for the (App ...

5. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

6. Freemium - Wikipedia

   en.wikipedia.org/wiki/Freemium

   In the freemium business model, business tiers start with a "free" tier. Freemium, a portmanteau of the words "free" and "premium", is a pricing strategy by which a basic product or service is provided free of charge, but money (a premium) is charged for additional features, services, or virtual (online) or physical (offline) goods that expand the functionality of the free version of the software.

7. List of web analytics software - Wikipedia

   en.wikipedia.org/wiki/List_of_web_analytics_software

   This is a list of web analytics software used to collect and display data about visiting website users. Self-hosted software [ edit ] Free / Open source ( FLOSS ) [ edit ]