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  2. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Business and economics portal. v. t. e. CRM is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [ 1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which many ...

  3. Business relationship management - Wikipedia

    en.wikipedia.org/wiki/Business_relationship...

    Business Relationship Management (BRM) is viewed as a philosophy, capability, discipline, and role to evolve culture, build partnerships, drive value, and satisfy purpose. [ 1] BRM is distinct from enterprise relationship management and customer relationship management although it is related. It is of larger scope than a liaison who aligns ...

  4. Customer value model - Wikipedia

    en.wikipedia.org/wiki/Customer_value_model

    Customer value models are tools used primarily in B2B markets where the choice of a given product, service, or offering is based primarily upon the amount of customer value created. Customer value is defined as value = benefits minus price. Thus, customer benefits are quantified in a CVM; product features and capabilities are translated into ...

  5. Siebel Systems - Wikipedia

    en.wikipedia.org/wiki/Siebel_Systems

    Siebel Systems, Inc. ( / ˈsiːbəl /) was an American software company principally engaged in the design, development, marketing, and support of customer relationship management (CRM) applications—notably Siebel CRM . The company was founded by Thomas Siebel and Patricia House in 1993. At first known mainly for its sales force automation ...

  6. Comparison of CRM systems - Wikipedia

    en.wikipedia.org/wiki/Comparison_of_CRM_systems

    Comparison of CRM systems. This article is a comparison of notable CRM systems . ERP systems are considered a superset of CRM systems.

  7. Consumer relationship system - Wikipedia

    en.wikipedia.org/wiki/Consumer_relationship_system

    Consumer relationship systems (CRS) are specialized customer relationship management (CRM) software applications that are used to handle a company's dealings with its customers. Current consumer relationship systems integrate the software with telephone and call recording systems as well as with corporate systems for input and reporting ...

  8. Healthcare CRM - Wikipedia

    en.wikipedia.org/wiki/Healthcare_CRM

    Healthcare CRM. Healthcare CRM, also known as Healthcare Relationship Management, [1] is a broadly used term for a Customer relationship management system, or CRM, used in healthcare. There are three (3) generally recognized forms of CRM: Sales, Marketing, and Service [2] Service automation automates the provision of services and the delivery ...

  9. Pivotal CRM - Wikipedia

    en.wikipedia.org/wiki/Pivotal_CRM

    Pivotal CRM is a customer relationship management (CRM) software system offered by Avolin, [1] an enterprise software and service company headquartered in Austin Texas. . Pivotal CRM includes software tools for sales force automation (SFA), marketing automation and lead management, and customer service automation, as well as partner management, mobile CRM, analytics and call s

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