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Under him and his successor as president of Volkswagen of America, J. Stuart Perkins, VW's U.S. sales grew to 569,696 cars in 1970, an all-time peak, when Volkswagen captured 7 percent of the U.S. car market and had over a thousand American dealerships. The Volkswagen Beetle was the company's best seller in the United States by a wide margin.
Contemporary J.D. Power surveys told the story: The Sterling was near the bottom, while the Acura Legend was near the top. One of the unique selling points of the Sterling, by the way, was the Sterling Plus Motor Club, which offered hotel accommodations for stranded owners – one marvels that Rover didn't go bankrupt from the lodging bills."
Prior to manufacturing the first car, VWoA conceded that Westmoreland "was a gamble in 'a problem market' marked by sluggish sales and intense competition from other small car makers." [4] Changes to the cars' Germanic character were not well-received. Problems surfaced with the plant's economics as well as vehicle quality.
Key Volkswagen dates in the U.S.. Jan. 17, 1949: First Beetles arrive in New York City. July 4, 1950: Agreement is made to sell VWs with Max Hoffman, renowned vehicle importer.
The Volkswagen Beetle, officially the Volkswagen Type 1, [a] is a small family car produced by the German company Volkswagen from 1938 to 2003. [ b ] One of the most iconic cars in automotive history, the Beetle is noted for its distinctive shape.
The same modifications are used, with the same end result. Some Volkswagen enthusiasts are branching out into turning Beetles (and other Volkswagens) into leadsleds, Hood-Rides and Volksrods. Others are turning to later water-cooled vehicles and the import scene, with the Volkswagen Caddy having a cult following. Others have exported the Cal ...
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