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The song features a guest appearance by Sting who sings the signature falsetto introduction, background vocals and a backing chorus of "I want my MTV". [2] The groundbreaking video was the first to be aired on MTV Europe when the network launched on 1 August 1987. [3]
I Want My MTV may refer to: The original slogan of the television channel, MTV; A line in the Dire Straits song, "Money for Nothing", which reiterates the MTV slogan; I Want My MTV: The Uncensored Story of the Music Video Revolution, a 2011 book
I Want My MTV: The Uncensored Story of the Music Video Revolution is a book about the rise of American cable television channel MTV. It was written by music journalists Craig Marks and Rob Tannenbaum and published in 2011 by Dutton Penguin in the United States. The title is borrowed from a marketing campaign launched by the channel in 1981 ...
The channel's iconic "I Want My MTV!" advertising campaign was launched in 1982. It was first developed by George Lois and was based on a cereal commercial from the 1950s with the slogan "I Want My Maypo!" that Lois adapted unsuccessfully from the original created by animator John Hubley. [49]
The 1980s produced chart-topping hits in pop, hip-hop, rock, and R&B. Here's a list of the best songs from the time, ranging from Toto to Michael Jackson.
“MTV’s playlist was 99% white until Michael Jackson forced his way on the air by making the best music videos anyone had ever seen,” Rob Tannenbaum, co-author of I Want My MTV: ...
In the early days of MTV, the first and most popular music television network in the U.S., many of the more successful musicians featured on the channel could be seen doing station identification spots for the network, exclaiming the signature line, I want my MTV!, and other phrases.
MTV 80s is a music channel from Paramount Global featuring music videos from the 1980s. It has a commercial-free schedule. ... I Want My MTV 80s; Power Ballad Heaven ...