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5. When Were Snack Wraps Originally on the Menu? The original chicken Snack Wrap was launched in 2006 with help from supermodel Heidi Klum. McDonald's would later add a beef option to its lineup.
The Snack Wrap isn’t the only exciting addition coming to McDonald’s menus in 2025. The chain also recently announced plans to launch a new “McValue” menu on Jan. 7.
Then, in 2023, McDonald’s answered fans’ demand for a Snack Wrap by kind of, but not really, committing to maybe considering the return of the Snack Wrap in the future.
In mid-2006, [3] McDonald's introduced the Snack Wrap, which contains a Chicken Selects Premium Breast Strip, or as of January 2007, a Grilled Chicken Breast Strip, [4] cheddar/jack cheese, lettuce, and either ranch, honey mustard, or chipotle barbecue sauce, all wrapped inside a white flour tortilla, priced at 99¢-$1.39 depending on the market.
Burger King is giving customers who spend $1 or more on the app a free Royal Crispy Wrap all weekend long. It's an apparent response to McDonald's announcing the return of the Snack Wrap.
It comes in three variants: Sweet Chilli Chicken, Chicken & Bacon, and Chicken & Ranch. McDonald’s Canada has launched 3 new wraps in Canada: Zesty Lime McWrap, Sweet Chili McWrap, Spicy Buffalo Chicken Snack Wrap. McDonald's has launched a promotional deal known as "Wrap of the Day" in various countries, including the U.K.
This new push for McDonald's to bring back the Snack Wrap as a value offering came after the chain increased its prices by about 10% in 2023. Consumers have been slamming the Golden Arches on ...
McDonald's Tomato Salsa Crispy Chicken Wrap in Austria. The Snack Wrap is a menu item available at McDonald's in the United Kingdom and Canada.It consists of 100% white meat chicken breast (crispy or grilled), lettuce, shredded cheddar jack cheese, Monterey Jack cheese, and sauce (ranch, honey mustard or salsa roja), wrapped in a soft flour tortilla.