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The first Chia Pet was created on September 8, 1977. [ 4 ] [ 5 ] A trademark registration was filed on Monday, October 17, 1977. [ 6 ] They were produced by Pedott's San Francisco -based company, Joseph Enterprises, Inc. , [ 1 ] which was purchased by National Entertainment Collectibles Association in 2018. [ 7 ]
The Baby Yoda obsession has been at a steady high since the 50-year-old toddler made his debut in The Mandalorian last November on Disney+. From shirts to mugs to Chia Pets, Baby Yoda is everywhere.
The Chia Pet was first introduced on September 8, 1977, and although its name is trademarked, the Chia Pet is not a patented invention. The first Chia Pet, "Chia Guy", was marketed and distributed in 1977. The first widely marketed Chia Pet, the ram, was marketed and distributed in 1982, although the trademark was not applied for until 1998. [6]
One last clap for a business tycoon. Joseph Pedott — the marketing guru behind the Chia Pet plant sensation and its memorable TV jingle "ch-ch-ch-Chia!"!" — died on June 22 at the age of 91.
Chia-covered figurine. During the 1980s in the United States, the first substantial wave of chia seed sales was tied to Chia Pets. These "pets" come in the form of clay figures that serve as a base for a sticky paste of chia seeds; the figures then are watered and the seeds sprout into a form suggesting a fur covering for the figure.
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