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Coors Light is also offering its drinkers a chance to win a case of the renamed Mondays Light after its Super Bowl commercial airs. Coors Light has been a fixture in beer coolers since 1978.
Coors Light is not the only company in recent memory to debut an alter ego. In October 2024, Goldfish temporarily changed its name to the much more mature “Chilean Sea Bass” to appeal to adults.
Related: Patrick Mahomes and Coors Light Drop ‘Dad Bod’ Shirts with Six-Packs on the Front But the set of the Coors Light commercial was not such a situation: “I’ve known Rich Sommer, who ...
On March 21, 2019, MillerCoors sued Anheuser-Busch for false advertising, arguing that the commercial was attempting to mislead health-conscious consumers into thinking that corn syrup and/or high fructose corn syrup (another ingredient not used in Coors Light nor Miller Lite, but is used in other AB products) is an ingredient present in the ...
Through this acquisition and others, Molson Coors owns a number of notable beverage brands including Blue Moon, Carling, Coors Banquet, Coors Light, George Killian's Irish Red, Granville Island Brewing, Hamm's, Hop Valley, Leinenkugel's, Miller High Life, Miller Lite, Milwaukee's Best, Molson Canadian, Molson Export, Steel Reserve, and Terrapin.
Overall sales of Coors Light fell last year nearly 2% to roughly $2.7 billion and volume slipped 3.5%. As a result of the sluggish sales for many of its beers, Molson Coors trimmed its 2024 sales ...
Coors Light was introduced in 1978. [2] The longtime slogan of "Silver Bullet" to describe it does not describe the beer, but rather the silver-colored can in which Coors packaged the beer. Coors once produced Coors Light in "yellow-bellied" cans like the full-strength Coors. However, when the yellow coloring was removed, the can was left ...
The tongue-in-cheek Coors Light commercials with Chiefs quarterback Patrick Mahomes have returned ahead of the 2024 NFL season and he plays an action star.