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Suh rebranded the firm into Amorepacific to target the global market and turned the company into a chaebol giant that manages dozens of cosmetics brands. In 2000, the company established the Korea Breast Cancer Foundation. In 2002, the company was renamed AmorePacific. Four years later, the holding company AmorePacific Group was founded.
Innisfree (Korean: 이니스프리) is a South Korean cosmetics brand owned and founded by Amore Pacific in 2000. The brand name derives from Irish poet W. B. Yeats' poem, 'The Lake Isle of Innisfree'. Innisfree has stores in South Korea, Hong Kong, Macau, Mainland China, Japan, Taiwan, Singapore, Malaysia, Thailand, Vietnam, Indonesia, the ...
The company was established in 1966 and the corporate name was changed to Oscar Corporation in 1985. In 1990, it was incorporated by Amore Pacific Group. The name was changed to Etude Corporation in 1997. [3] Etude House Seoul was launched in 2005. It opened its 100th brand store in 2007 and its 200th in 2009. [3]
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Laneige (Hangul: 라네즈) is a South Korean cosmetics brand launched by Amore Pacific in 1994. [1] [2] Its name comes from the French " la neige", which translates to "the snow". [3] The brand's flagship products include its Water Bank skin care line, Water Sleeping Mask, BB Cushion foundation and two-tone lipsticks.
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