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A sculpture representing Ethos outside the Australian Capital Territory Legislative Assembly in Canberra, Australia. Ethos (/ ˈ iː θ ɒ s / or US: / ˈ iː θ oʊ s /) is a Greek word meaning 'character' that is used to describe the guiding beliefs or ideals that characterize a community, nation, or ideology; and the balance between caution and passion. [1]
Paraprosdokian – a sentence in which the latter half takes an unexpected turn. Parataxis – using juxtaposition of short, simple sentences to connect ideas, as opposed to explicit conjunction. Parenthesis – an explanatory or qualifying word, clause, or sentence inserted into a passage that is not essential to the literal meaning.
Aristotle believed that those who used persuasion should use those forms of logical reasoning. [7] Having a logos appeal also enhances ethos because information makes the speaker look knowledgeable and prepared to their audience. However, the data can be confusing and thus confuse the audience.
For instance, in one section of the De Copia, Erasmus presents two hundred variations of the sentence "Always, as long as I live, I shall remember you" ("Semper, dum vivam, tui meminero. ") Another of his works, the extremely popular The Praise of Folly , also had considerable influence on the teaching of rhetoric in the later 16th century.
The rhetorical modes (also known as modes of discourse) are a broad traditional classification of the major kinds of formal and academic writing (including speech-writing) by their rhetorical (persuasive) purpose: narration, description, exposition, and argumentation.
Parallelism: the use of similar structures in two or more clauses. Paraprosdokian: A sentence or phrase with an unexpected twist or surprise at the end. Paroemion: alliteration in which nearly every word in a sentence or phrase begins with the same letter. Polyptoton: repetition of words derived from the same root.
Only 4% of U.S. pet owners currently insure their pets, often due to persistent myths about how these policies work. Separate fact from fiction around pet policies — and how they can save you a ...
Pathos tends to use "loaded" words that will get some sort of reaction. Examples could include "victim", in a number of different contexts. In certain situations, pathos may be described as a "guilt trip" based on the speaker trying to make someone in the audience or the entire audience feel guilty about something.