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Car sales in Malaysia plunged from 404,000 units in 1997 to 163,851 in 1998 due to the 1997 Asian Financial Crisis. [87] Proton's revenue and profits were severely affected, but a majority market share was still maintained into the early 2000s. [88] In the mid-2000s, Proton's revenues and sales declined sharply.
The Proton S70 is a B-segment Subcompact sedan [1] produced by Malaysia's automotive company Proton in collaboration with Geely Auto. The vehicle was previewed on 20 November 2023, as it is marked the first sedan car produced by Proton following the 49.9% share acquisition by Geely in 2017. [2] The S70 is marked as successor to the Proton Prevé.
In August 2019, Proton introduced a special version of the car called the Proton X70 Merdeka Edition of which only 62 are available for sale to celebrate Malaysia's 62nd independence day on 31 August 2019. Only 2 colours were offered; Flame Red (26 units) or Snow White (36 units). [19]
The following is a list of Proton vehicles, including past, present, and concept nameplates. Perusahaan Otomobil Nasional ( Proton ) was established in May 1983 [ 1 ] through a joint-venture between The Heavy Industries Corporation Of Malaysia ( HICOM ) and Mitsubishi Motors Corporation ( MMC ).
The new Saga was a great sales success for Proton, having received over 23,000 bookings in less than two weeks since launch. [13] It also replaced the older Saga Iswara as Malaysia's taxi of choice from 2008 to 2010.
Proton hopes to triple sales of the Suprima S with this new base model. [47] The Proton Suprima S had a planned mid-2014 launch in the United Kingdom [49] [50] as well as a later 2014 launch in Turkey, [51] Egypt, [52] the GCC states [52] [53] and South Africa. [54] Due to market circumstances, Malaysia will not be the lead market of the ...
Proton later set the record for the 'Fastest selling make of new car ever to enter the United Kingdom', exceeding their 12-month sales target within 6 months. [23] Prior to its launch, the Saga underwent a strict homologation process to be allowed entry and sale in the U.K. market. [ 24 ]
The Proton X50 is a subcompact crossover SUV produced by the Malaysian car maker Proton. Marketed as a B-segment SUV , the vehicle was revealed on 15 September 2020 and was launched on 27 October 2020.