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  2. Mediation (statistics) - Wikipedia

    en.wikipedia.org/wiki/Mediation_(statistics)

    Direct effect in a mediation model. In the diagram shown above, the indirect effect is the product of path coefficients "A" and "B". The direct effect is the coefficient " C' ". The direct effect measures the extent to which the dependent variable changes when the independent variable increases by one unit and the mediator variable remains ...

  3. Moderated mediation - Wikipedia

    en.wikipedia.org/wiki/Moderated_mediation

    In statistics, moderation and mediation can occur together in the same model. [1] Moderated mediation, also known as conditional indirect effects, [2] occurs when the treatment effect of an independent variable A on an outcome variable C via a mediator variable B differs depending on levels of a moderator variable D.

  4. Sobel test - Wikipedia

    en.wikipedia.org/wiki/Sobel_test

    The Sobel test is basically a specialized t test that provides a method to determine whether the reduction in the effect of the independent variable, after including the mediator in the model, is a significant reduction and therefore whether the mediation effect is statistically significant.

  5. Causal model - Wikipedia

    en.wikipedia.org/wiki/Causal_model

    The Mediation Fallacy instead involves conditioning on the mediator if the mediator and the outcome are confounded, as they are in the above model. For linear models, the indirect effect can be computed by taking the product of all the path coefficients along a mediated pathway.

  6. Structural equation modeling - Wikipedia

    en.wikipedia.org/wiki/Structural_equation_modeling

    The model's implications for what the data should look like for a specific set of coefficient values depends on: a) the coefficients' locations in the model (e.g. which variables are connected/disconnected), b) the nature of the connections between the variables (covariances or effects; with effects often assumed to be linear), c) the nature of ...

  7. Influence of mass media - Wikipedia

    en.wikipedia.org/wiki/Influence_of_mass_media

    Additionally, examining indirect effects can lead to a less biased estimation of effects sizes in empirical research (Holbert & Stephenson 2003). [69] In a model including mediating and moderating variables, it is the combination of direct and indirect effects that makes up the total effect of an independent variable on a dependent variable.

  8. Cases of tularemia, also known as “rabbit fever," are on the rise in the U.S., according to a new report from the CDC. The report identifies symptoms and the groups most at risk.

  9. Attitude-toward-the-ad models - Wikipedia

    en.wikipedia.org/wiki/Attitude-toward-the-ad_models

    The four alternative models of advertising attitude explain how antecedent variables related to advertising outcomes are mediated by attitude toward advertising. These models are named the affect transfer, dual mediation, reciprocal mediation, and independent influences hypotheses. Model 1. The affect transfer hypothesis (ATH).