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  2. Argument from authority - Wikipedia

    en.wikipedia.org/wiki/Argument_from_authority

    In other words, it is logically invalid to prove a claim is true simply because an authority has said it. The explanation is: authorities can be wrong, and the only way of logically proving a claim is providing real evidence or a valid logical deduction of the claim from the evidence. [13] [14] [15]

  3. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Ethos – a rhetorical appeal to an audience based on the speaker/writer's credibility. Ethopoeia – the act of putting oneself into the character of another to convey that person's feelings and thoughts more vividly. Eulogy – a speech or writing in praise of a person, especially one who recently died or retired.

  4. List of fallacies - Wikipedia

    en.wikipedia.org/wiki/List_of_fallacies

    False authority (single authority) – using an expert of dubious credentials or using only one opinion to promote a product or idea. Related to the appeal to authority. False dilemma (false dichotomy, fallacy of bifurcation, black-or-white fallacy) – two alternative statements are given as the only possible options when, in reality, there ...

  5. Argumentum ad populum - Wikipedia

    en.wikipedia.org/wiki/Argumentum_ad_populum

    The philosopher Irving Copi defined argumentum ad populum differently from an appeal to popular opinion itself, [19] as an attempt to rouse the "emotions and enthusiasms of the multitude". [19] [20] Douglas N. Walton argues that appeals to popular opinion can be logically valid in some cases, such as in political dialogue within a democracy. [21]

  6. Propaganda techniques - Wikipedia

    en.wikipedia.org/wiki/Propaganda_techniques

    Appeals to authority cite prominent figures to support a position, idea, argument, or course of action. Appeal to fear Appeals to fear seek to build support by instilling anxieties and panic in the general population, for example, Joseph Goebbels exploited Theodore Kaufman's Germany Must Perish! to claim that the Allies sought the extermination ...

  7. 5 Tips for Writing an Insurance Appeal - AOL

    www.aol.com/news/2012-02-13-5-tips-for-writing...

    Insurance appeal By Amanda Buchanan, The Motley Fool According to the most recent study done by The American Journal of Medicine , 62.1% of all bankruptcies in 2007 were related to medical expenses.

  8. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Kairos is an appeal to the timeliness or context in which a presentation is publicized, which includes contextual factors external to the presentation itself but still capable of affecting the audience's reception to its arguments or messaging, such as the time in which a presentation is taking place, the place in which an argument or message ...

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