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Havas Creative, formerly known as Havas Worldwide and Euro RSCG, is a French advertising agency. It is one of the largest integrated marketing communications agencies in the world, made up of 316 offices located in 75 countries. [2] [3] The firm provides advertising, marketing, and corporate communications services.
The original Havas was the world's first news agency, created in 1835 by Charles-Louis Havas. The Agence France-Presse news agency comes from it. Havas was acquired by Vivendi in 1998, and renamed Vivendi Universal Publishing. VUP in turn merged with Lagardère to become Editis in 2004. [citation needed]
After launching the network's first digital agency, he became president of global brands for Euro RSCG Worldwide and served as global brand director on Reckitt Benckiser. In 2004 he was promoted to CEO of Euro RSCG New York and in 2005 he succeeded Jim Heekin as CEO of Euro RSCG Worldwide and also taking on duties as directeur general of Havas. [3]
Havas Media Group is the media division of the global marketing and communications group Havas. It incorporates the media assets of Havas, which includes predominantly entities which were formerly known as Media Planning Group (MPG). MPG was created in March 1999 as the result of a merger between Media Planning founded in 1978, and Médiapolis ...
Agence France-Presse has its origins in the Agence Havas, founded in 1835 in Paris by Charles-Louis Havas, making it the world's oldest news service. [4] [5] The agency pioneered the collection and dissemination of news as a commodity, [4] and had established itself as a fully global concern by the late 19th century. [6]
Havas London (formerly known as Euro RSCG London) is a London-based integrated advertising agency. [1] It is part of the Havas Worldwide network (formerly known as Euro RSCG Worldwide) network which has 316 offices located in 75 countries throughout Europe , North America , Latin America , Asia Pacific and the Middle East .
Founded in 1835 as Agence Havas, and changing its name in 1944, Agence France-Presse (AFP) is the world's oldest news agency, and is the third largest news agency in the modern world after the Associated Press (AP) and Reuters. [1] Founded in 1846, Associated Press was founded in New York in the U.S. as a not-for-profit news agency.
Arnold Worldwide is an American advertising agency headquartered in Boston, Massachusetts. The agency is a part of the Havas Creative Group, a global advertising holding company based in France. Some of Arnold’s clients include Progressive Insurance, Sam's Club, PNC Bank, ADP, and Aura.