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2. Kim K's Hair Pro Dishes the Mistake-Free Way to Go Platinum - AOL

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   Appleton cautions against going platinum blonde at home (unless your hair is naturally baby blonde). For some context, it took him approximately 17 hours and an intensive strategy to transform ...

3. Hair bleaching - Wikipedia

   en.wikipedia.org/wiki/Hair_bleaching

   Though Harlow denied her hair was bleached, [10] the platinum blonde color was reportedly achieved with a weekly application of ammonia, Clorox bleach, and Lux soap flakes. This process weakened and damaged Harlow's naturally ash-blonde hair. [11] During the 1930s Lawrence M. Gelb advanced the formulas of the bleaching products.

4. Celebrity Colorists Explain How To Go Platinum Blonde ...

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5. Here's What You Need to Know About Scalp Bleach Burn ... - AOL

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   Pulling off platinum hair can be tricky, especially with all the hair horror stories on the internet about bleach damage. Maybe you've already gone blonde and are now feeling the not-so-fun side ...

6. Kylie Jenner Reveals She Went Blonde for ‘24 Hours’ Earlier ...

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   Jenner, 27, took to Instagram on Sunday, December 29, to share that when she bleached her entire head platinum earlier this year, it was for an extremely short amount of time. In a photo dump

7. Angelic Blonde, Champion Copper & 18 Summer Hair Colors That ...

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   It's a cross between platinum blonde and baby blue," says Toves-Vincilione. ... Burns notes you'll have to bleach your hair first. ... Once you go blonde, use a gloss treatment in-between visits ...