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2. Funnel chart - Wikipedia

   en.wikipedia.org/wiki/Funnel_chart

   A typical example of a funnel chart starts with the sales leads on top, then down to the qualified leads, the hot leads and the closed deals. A business is bound to lose some number of potential deals at each step in the sales process and this is represented by the narrowing sections as you move from the top section (the widest) to the bottom section (the narrowest.)

3. Purchase funnel - Wikipedia

   en.wikipedia.org/wiki/Purchase_funnel

   Sales Funnel or Purchase Funnel: The sales or purchase funnel (sales from the seller's perspective and purchase from the buyer's perspective) guides potential customers through stages of awareness, interest, desire, and action, culminating in a purchase decision. It is a subset of full funnel marketing, centered specifically on the conversion ...

4. Lead generation - Wikipedia

   en.wikipedia.org/wiki/Lead_generation

   In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.

5. AIDA (marketing) - Wikipedia

   en.wikipedia.org/wiki/AIDA_(marketing)

   A relatively large number of potential purchasers become aware of a product or brand, and then a smaller subset becomes interested, with only a relatively small proportion moving through to the actual purchase. This effect is also known as a "customer funnel", "marketing funnel", or "sales funnel". [8]

6. Funnel analysis - Wikipedia

   en.wikipedia.org/wiki/Funnel_analysis

   An example of funnel visualization. Funnel analysis involves mapping and analyzing a series of events that lead towards a defined goal, like an advertisement-to-purchase journey in online advertising, or the flow that starts with user engagement in a mobile app and ends in a sale on an eCommerce platform.

7. Adobe (ADBE) Q3 2024 Earnings Call Transcript - AOL

   www.aol.com/adobe-adbe-q3-2024-earnings...

   Image source: The Motley Fool. Adobe (NASDAQ: ADBE) Q3 2024 Earnings Call Sep 12, 2024, 5:00 p.m. ET. Contents: Prepared Remarks. Questions and Answers. Call ...