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A 1959 poster for the Gewerbemuseum Basel. The International Typographic Style is a systemic approach to graphic design that emerged during the 1930s–1950s but continued to develop internationally.
Armin Hofmann, Poster for Kunsthalle Basel, 1959. Swiss style (also Swiss school or Swiss design) is a trend in graphic design, formed in the 1950s–1960s under the influence of such phenomena as the International Typographic Style, Russian Constructivism, the tradition of the Bauhaus school, the International Style, and classical modernism.
Type design is the art and process of designing typefaces. This involves drawing each letterform using a consistent style. The basic concepts and design variables are described below.
This is an accepted version of this page This is the latest accepted revision, reviewed on 28 December 2024. Art of arranging type "Typographer" redirects here. For the typewriter, see Typographer (typewriter). Not to be confused with Type design, Topography, Typology, or Topology. A specimen sheet of the Trajan typeface, which is based on the letter forms of capitalis monumentalis or Roman ...
Typeface remains the groundwork for design concepts. The hallmark of early modern typography is the sans-serif typeface. "Because of its simplicity, the even weight of its lines, and its nicely balanced proportions, sans serif forms pleasing and easily distinguished word patterns — a most important element in legibility and easy reading."
Greiman is the Art Director for Made in Space, based in Los Angeles. [11] As a student, Greiman attended Kansas City Art Institute, then, in the 70's, went to Basel, Switzerland. [11] She became a student at the Basel School of Design and was taught by Wolfgang Weingart. [11] She then inherited the "New Wave" design style.
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