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Health communication is an area of research that focuses on the scope and implications of meaningful expressions and messages in situations or circumstances associated with health and health care. [9] Health communication is considered an interdisciplinary field of research, encompassing medical science, public health, and communication studies.
SBCC is an effective tool for dealing with many community and group related problems. BCC has been adapted as an effective strategy for community mobilization, health and environmental education and various public outreach programs. [9] Enhanced knowledge about the behavior change process has facilitated the design of communications programs to ...
Development communication refers to the use of communication to facilitate social development. [1] Development communication engages stakeholders and policy makers, establishes conducive environments, assesses risks and opportunities and promotes information exchange to create positive social change via sustainable development. [2]
Channel expansion theory offers supports for effective communication between doctors and patients with chronic disease. Chronic disease usually happens to people in their older ages. This is a time period that many have lost their chances to engage with certain media channels.
The Journal of Communication in Healthcare: Strategies, Media, and Engagement in Global Health is a quarterly peer-reviewed healthcare journal covering the field of health communication across the intersecting fields of healthcare, public health, global health, and medicine.
Public relations can facilitate dialogue by establishing channels and procedures for dialogic communication. [2] Dialogic theory argues that organizations should be willing to interact with publics in honest and ethical ways in order to create effective organization-public communication channels. [3]
Despite interpersonal communication being a key ingredient in medical encounters, [51] and physician communication being one of the most important qualities patients indicate in their selection of a new doctor, [52] healthcare organizations do not do a very good job helping their prospective patients understand how a new doctor would ...
Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.