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TLC's "Waterfalls" was one of the first songs ever to reference the AIDS crisis, and at the time of its release, the $1 million music video budget was one of the biggest ever. 12. Outkast, "Hey Ya"
This was the first concert video to be aired on MTV, from REO Speedwagon's Live Infidelity home video release. The video was interrupted after 12 seconds due to technical difficulties. The technical difficulty moment contains only a blank black screen with a 200 Hz tone for a few seconds before going back to MTV's studio. 10 "Rockin' the Paradise"
MTV is an American cable television channel which was the first television channel dedicated to music, music industry and history in the United States upon its founding in 1981. MTV Networks has since produced various original television shows, many of which concern genres unrelated to music.
The Hills episodes aired regularly on MTV in the United States. [106] Most episodes are approximately thirty minutes, [106] and broadcast in standard definition. [139] The series' episodes are also available for download at the iTunes Store. [139] The series was available to watch on Hulu from 2016 to September 2023.
Making the Video is an MTV show consisting of half-hour episodes chronicling the process of filming various music videos. Usually the director outlines the concept of the video (or treatment) and the show often includes light-hearted and humorous moments. It always concludes with a premiere of the finished video. The show premiered on June 28 ...
The video received a total of nine nominations at the 1990 MTV Video Music Awards, winning three technical categories, for Best Direction, Best Editing and Best Cinematography. [121] [122] In 1999, the video was voted number two on MTV's 100 Greatest Videos Ever Made, only behind Michael Jackson's Thriller. [123]
While music videos were featured on MTV up to eight hours per day in 2000, the year 2008 saw an average of just three hours of music videos per day on MTV. It's been speculated that the rise of social media and websites like YouTube as an outlet for the promotion and viewing of music videos led to this reduction. [ 74 ]
The success of these music videos helped shift MTV's focus from its original "rock 'n' roll only" format to pop and R&B and saved the channel from financial ruin. [4] [5] Michael Jackson's "Thriller" short film marked a growth in scale for music videos and has been named the most successful music video ever by the Guinness World Records. [6]