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2. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   CRM systems that track and measure marketing campaigns over multiple networks, tracking customer analysis by customer clicks and sales. Some CRM software is available as a software as a service (SaaS), delivered via the internet and accessed via a web browser instead of being installed on a local computer. Businesses using the software do not ...

3. Customer value maximization - Wikipedia

   en.wikipedia.org/wiki/Customer_value_maximization

   Customer value maximization (CVM) is a real-time service model that, proponents say, goes beyond basic customer relationship management (CRM) capabilities, identifying and capturing maximum potential from prospective and existing customers. [1]

4. eCRM - Wikipedia

   en.wikipedia.org/wiki/ECRM

   CRM – Implements the use of ERP systems, emphasis is on the back-end. eCRM – Geared more toward front end, which interacts with the back-end through use of ERP systems, data warehouses, and data marts. System overhead (client computers) CRM – The client must download various applications to view the web-enabled applications.

5. Oracle CRM - Wikipedia

   en.wikipedia.org/wiki/Oracle_CRM

   Oracle CRM is a customer relationship management system created by Oracle Corporation. [1] It includes a number of different cloud applications that can be deployed together or used individually to analyze customer data and help companies connect and manage sales, marketing, and customer support.

6. Close range marketing - Wikipedia

   en.wikipedia.org/wiki/Close_Range_Marketing

   Close range marketing, commonly referred to as CRM, is a form of proximity marketing.Close Range Marketing is an emerging technology that allows businesses to both promote goods and services and involve their customers in interacting with the business.

7. Comparison of CRM systems - Wikipedia

   en.wikipedia.org/wiki/Comparison_of_CRM_systems

   Pivotal CRM / Aptean CRM Aptean 6.6 January 2019 Proprietary.NET yes Windows MS SQL, Oracle 1996 Really Simple Systems / Spotler CRM Really Simple Systems 2016 2006 SaaS: VBScript, JavaScript, ASP yes Cloud Computing: MySQL: 2006 SageCRM: Sage Group: Sage CRM 2019 R1 February 2019 Proprietary or SaaS: ASP.NET, ASP yes Windows MS SQL, ORACLE ...

8. Microsoft Dynamics 365 - Wikipedia

   en.wikipedia.org/wiki/Microsoft_Dynamics_365

   Microsoft Dynamics 365 is an integrated suite of enterprise resource planning (ERP) and customer relationship management (CRM) applications offered by Microsoft. [1] Combines various functions such as sales, customer service, field service, operations, finance, marketing, and project service automation into a single platform.

9. Delta model - Wikipedia

   en.wikipedia.org/wiki/Delta_model

   The delta model can be illustrated using the strategic triangle (see fig.1). There are three points: system lock-in, best customer solutions and best product. [8] System lock- in enables market dominance and can achieve complementor share, it focuses on the entire system economics and instead of product-centered economics, which makes it very sustainable. [9]