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There are six areas of the social media marketing that are being impacted by AI: content creation, consumer intelligence, customer service, influencer marketing, content optimization, and competitive intelligence. [21] One tool, Twizoo, uses AI to gather reviews from social networking sites about restaurants to help users find a place to eat.
Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.
These attributes extend to each of the system's components, including datasets, code, and model parameters, promoting a collaborative and transparent approach to AI development. [1] Free and open-source software (FOSS) licenses, such as the Apache License, MIT License, and GNU General Public License, outline the terms under which open-source ...
Artificial intelligence is also starting to be used in video production, with tools and software being developed that utilize generative AI in order to create new video, or alter existing video. Some of the major tools that are being used in these processes currently are DALL-E, Mid-journey, and Runway. [ 247 ]
Google Assistant: is a virtual assistant software application since 2023 developed by Google AI. Serving cloud-based TPUs (tensor processing units) in order to develop machine learning software. [7] [8] The TPU research cloud provides free access to a cluster of cloud TPUs to researchers engaged in open-source machine learning research. [9]
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