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A logo (abbreviation of logotype; [ 1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or to include the text of the name that it represents as in a ...
Corporate identity is the set of multi-sensory elements that marketers employ to communicate a visual statement about the brand to consumers. [ 2] These multi-sensory elements include but are not limited to company name, logo, slogan, buildings, décor, uniforms, company colors and in some cases, even the physical appearance of customer-facing ...
The Chi-Rho, a monogram of the first two letters of the Greek word for Christ. A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol. Monograms are often made by combining the initials of an individual or a company, used as recognizable symbols or logos.
Porsche's company logo stems from the coat of arms of the Free People's State of Württemberg of Weimar Germany of 1918–1933, which had Stuttgart as its capital. (The Bundesland of Württemberg-Hohenzollern used the same arms from 1945 to 1952, while Stuttgart during these years operated as the capital of adjacent Württemberg-Baden .)
International Business Machines Corporation. International Business Machines Corporation (using the trademark IBM ), nicknamed Big Blue, [ 6] is an American multinational technology company headquartered in Armonk, New York and present in over 175 countries. [ 7][ 8] IBM is the largest industrial research organization in the world, with 19 ...
t. e. A trademark (also written trade mark or trade-mark[ 1]) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies a product or service from a particular source and distinguishes it from others. [ 2][ 3] A trademark owner can be an individual, business organization, or any legal entity.
merriam-webster .com. Merriam-Webster, Incorporated is an American company that publishes reference books and is mostly known for its dictionaries. It is the oldest dictionary publisher in the United States. [ 1] In 1831, George and Charles Merriam founded the company as G & C Merriam Co. in Springfield, Massachusetts.
Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...