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Workplace communication is the process of communicating and exchanging information (both verbal and non-verbal) between one person/group and another person/group within an organization. It includes e-mails, text messages, notes, calls, etc. [ 1 ] Effective communication is critical in getting the job done, as well as building a sense of trust ...
Kuhn presented his notion of a paradigm shift in his influential book The Structure of Scientific Revolutions (1962). Kuhn contrasts paradigm shifts, which characterize a Scientific Revolution, to the activity of normal science, which he describes as scientific work done within a prevailing framework or paradigm. Paradigm shifts arise when the ...
Narrative paradigm is a communication theory conceptualized by 20th-century communication scholar Walter Fisher. The paradigm claims that all meaningful communication occurs via storytelling or reporting of events. [1] Humans participate as storytellers and observers of narratives.
Work in UGT was trailblazed by the research of Katz, Blumler, and Gurevitch which built on Herzog's research and caused a paradigm shift from how media influences people to how audiences use media, diminishing the dominance of the limited effects approach to mass media studies. [17]
The Oxford English Dictionary defines a paradigm as "a pattern or model, an exemplar; a typical instance of something, an example". [11] The historian of science Thomas Kuhn gave the word its contemporary meaning when he adopted the word to refer to the set of concepts and practices that define a scientific discipline at any particular period of time.
Organizational communication considers how to motivate individuals within an organization by ensuring human needs are met in the workplace. [15] Modern organizational communication studies consider work-from-home and remote work structures, a phenomenon that emerged during the COVID-19 pandemic as digital communication took the forefront. [16]
Kuhn's idea of paradigm shifts offers a broader critique of logical positivism, arguing that it is not simply individual theories but whole worldviews that must occasionally shift in response to evidence. [3] Postpositivism is not a rejection of the scientific method, but rather a reformation of positivism to meet these critiques.
Communication theories vary substantially in their epistemology, and articulating this philosophical commitment is part of the theorizing process. [1] Although the various epistemic positions used in communication theories can vary, one categorization scheme distinguishes among interpretive empirical, metric empirical or post-positivist, rhetorical, and critical epistemologies. [13]