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The campaign was inspired by the actual Svalbard Global Seed Vault.. In October 2020, Nabisco announced on social media that it had created a small concrete bunker in Svalbard, Norway, to preserve the Oreo recipe in the event that the 2018 VP1 asteroid impacted the Earth on November 2 or 3, 2020.
At exactly 78° 08’ 58.1” N, 16° 01’ 59.7” E is one of the silliest but most ambitious marketing stunts ever devised: The Global Oreo Vault. Related: Craziest Marketing Stunts of All Time ...
Oreo (/ ˈ ɔːr i oʊ /; stylized in all caps) is a brand of sandwich cookie consisting of two cocoa biscuits or cookie pieces with a sweet fondant [3] filling. It was introduced by Nabisco on March 6, 1912, [4] and through a series of corporate acquisitions, mergers, and splits, both Nabisco and the Oreo brand have been owned by Mondelez International since 2012. [5]
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Global Oreo Vault; M. Mayoreo; O. Oreo O's; List of Oreo varieties This page was last edited on 13 April 2024, at 20:13 (UTC). Text is available ...
The Svalbard Global Seed Vault (Norwegian: Svalbard globale frøhvelv) is a secure backup facility for the world's crop diversity on the Norwegian island of Spitsbergen in the remote Arctic Svalbard archipelago. [5] The Seed Vault provides long-term storage for duplicates of seeds from around the world, conserved in gene banks.
360i was founded in 1998 in Atlanta by Dave Williams and Bryan Kujawski [4] as a search engine marketing agency and technology company for online brands. It was later acquired by Innovation Interactive. [5] At the time, 360i had 35 people in the agency and 15 people in its SearchIgnite technology business with revenue of close to $5 million. [6]