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YouTube has faced numerous challenges and criticisms in its attempts to deal with copyright, including the site's first viral video, Lazy Sunday, which had to be taken due to copyright concerns. [4] At the time of uploading a video, YouTube users are shown a message asking them not to violate copyright laws. [5]
YouTube's own practice is to issue a "YouTube copyright strike" on the user accused of copyright infringement. [1] When a YouTube user gets hit with a copyright strike, they are required to watch a warning video about the rules of copyright and take trivia questions about the danger of copyright. [2] A copyright strike will expire after 90 days.
[1] [33] Google has countered these assertions by stating that (as of 2016) Content ID detected over 98% of known copyright infringement on YouTube and humans filing removal notices only 2%. [1] In January 2018, a YouTube uploader who created a white noise generator received copyright notices about a video he uploaded which contained only white ...
The Electronic Frontier Foundation, along with other civil society organisations published principles on user generated content, calling for the protection of legitimate use of copyright protected works, prior notification of the uploader before removal or the placement of ads on the content, use of the DMCA counter notice system, including ...
The entertainment company Viacom sued YouTube, the video-sharing site owned by Google, alleging that YouTube had engaged in "brazen" and "massive" copyright infringement by allowing users to upload and view hundreds of thousands of videos owned by Viacom without permission. [2]
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In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on websites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead, usually charge on a cost per thousand impressions .