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South African Breweries (officially The South African Breweries Limited, informally SAB) is a major brewery headquartered in Johannesburg, South Africa and was a wholly owned subsidiary of SABMiller until its interests were sold to Anheuser-Busch InBev on 10 October 2016. [2]
Today, South African Breweries (SAB) controls the vast majority of the South African beer market, and with the notable exception of imported brands such as Heineken, Guinness, and others, SAB owns and produces all the major brands in the country, as well as owning Miller's Genuine Draft (American) and long list of others which makes it the ...
South African Breweries is a major supporter of South African sport, and Castle Lager is the official sponsor of the South African cricket and soccer teams. Until 2004, it was also the primary sponsor of the national rugby team, the Springboks, but that position has now been taken by Standard bank Group Limited. [citation needed]
The origins of the company date back to the foundation of South African Breweries in 1895 in South Africa. For many decades, the operations of South African Breweries were mainly limited to southern Africa, where it had established a dominant position in the market during South African Apartheid, until 1990 when it began investing in Europe.
The Ohlsson's Cape Breweries was a South African brewing company located in Newlands, Cape Town. [1] It was founded around 1881 by a Swedish immigrant and industrialist, Anders Ohlsson. [ 2 ] Ohlsson's was bought out by Castle Breweries and merged to form South African Breweries in 1956.
Castle Lager is a South African pale lager. It is the flagship product of South African Breweries and has been recognised as the National Beer of South Africa [citation needed], [1] based on the fact that it is 100% grown and produced in the country. [citation needed]
United National Breweries, amongst others, produces Johannesburg beer, and the popular, if stigmatized, Chibuku beer is popular throughout Southern African countries. In South Africa and Botswana, sorghum malt is an important ingredient. Elsewhere, maize is the primary ingredient, and the beer is more commonly known as opaque beer.
Since 2003, Namibia Breweries Limited has been working in partnership with Heineken South Africa. After 2010, NBL started to buy shares of Heineken SA, [3] eventually reaching a 25% ownership of the Dutch subsidiary in South Africa. [4] In 2014, Namibian Breweries Limited became the first brewer in Africa to switch to solar energy, and on a ...