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In the mid-1990s, Pepsi faced competition from Coca-Cola, and sought to attract a younger audience. [1] In March 1996, Pepsi began the Pepsi Stuff promotional campaign, allowing customers to accrue Pepsi Points that could, in turn, be redeemed for items such as T-shirts and leather jackets.
The prize would either be money, from $1 to $500, or coupons redeemable for trips or merchandise. The total giveaway of cash and prize coupons was $4 million. The original plan was to randomly distribute about 750,000 MagiCans among the 200 million cans of Coca-Cola Classic in circulation at any one time. [ 3 ]
Once describing itself at "the internet's largest newspaper", its content is written from a heavily liberal-biased perspective. It has been described as a clickbait and fake news website by Danny Westneat of The Seattle Times, and its articles have been debunked by PolitiFact and Snopes. [35] [36] [37] [4] [38] [27] bistonglobe.com bistonglobe.com
By Jody Godoy (Reuters) -The U.S. Federal Trade Commission sued PepsiCo on Friday for offering preferential pricing to a large retailer, whom a source familiar with the matter confirmed was Walmart.
Having birthed what many people are calling the "worst ad ever," Pepsi said it had "[c]learly missed the mark" in its attempt to "project a global message of unity, peace and understanding" and ...
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Pepsi: Pepsi allegedly introduced their slogan "Come alive with the Pepsi Generation" into the Chinese market. Translated into Chinese, it read "Pepsi brings your ancestors back from the grave". [66] A similar claim has been made for the "Coke adds life" slogan, with the target market listed as anything from Taiwan to Thailand [67] to Japan. [68]
The warehouse chain has served Pepsi as part of its beloved $1.50 hot dog combo in all of its locations since 2013, when it switched from Coca-Cola after 27 years. Costco in San Antonio, Texas on ...