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  2. Data feed - Wikipedia

    en.wikipedia.org/wiki/Data_feed

    News feed is a popular form of web feed. RSS feed makes dissemination of blogs easy. Product feeds play increasingly important role in e-commerce and internet marketing, as well as news distribution, financial markets, and cybersecurity. [1] Data feeds usually require structured data that include different labelled fields, such as "title" or ...

  3. Web feed - Wikipedia

    en.wikipedia.org/wiki/Web_feed

    Common web feed icon. On the World Wide Web, a web feed (or news feed) is a data format used for providing users with frequently updated content.Content distributors syndicate a web feed, thereby allowing users to subscribe a channel to it by adding the feed resource address to a news aggregator client (also called a feed reader or a news reader).

  4. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars.

  5. RSS - Wikipedia

    en.wikipedia.org/wiki/RSS

    RSS 1.0 is an open format by the RSS-DEV Working Group, again standing for RDF Site Summary. RSS 1.0 is an RDF format like RSS 0.90, but not fully compatible with it, since 1.0 is based on the final RDF 1.0 Recommendation. RSS 1.1 is also an open format and is intended to update and replace RSS 1.0.

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Some examples are: Facebook's "Sponsored Stories", [43] LinkedIn's "Sponsored Updates", [44] and Twitter's "Promoted Tweets". [45] This display ads format falls into its own category because unlike banner ads which are quite distinguishable, News Feed Ads' format blends well into non-paid news updates.

  7. Social media optimization - Wikipedia

    en.wikipedia.org/wiki/Social_media_optimization

    Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service.Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter).

  8. Web syndication - Wikipedia

    en.wikipedia.org/wiki/Web_syndication

    The prevalence of web syndication is also of note to online marketers, since web surfers are becoming increasingly wary of providing personal information for marketing materials (such as signing up for a newsletter) and expect the ability to subscribe to a feed instead. Although the format could be anything transported over HTTP, such as HTML ...

  9. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

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