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Joseph Schlitz Brewing Company is an American brewery based in Milwaukee, Wisconsin, and was once the largest producer of beer in the United States.Its namesake beer, Schlitz (/ ˈ ʃ l ɪ t s /), was known as "The beer that made Milwaukee famous" and was advertised with the slogan "When you're out of Schlitz, you're out of beer". [1]
Joseph Schlitz was born on May 15, 1831, in Mainz, Hesse-Darmstadt. He immigrated to the U.S. in 1850. In 1856, he assumed management of the Krug Brewery in Milwaukee, Wisconsin. [a] In 1858, when he married George August Krug's widow, Anna Maria Krug, [1] he changed the name of the company to the Joseph Schlitz Brewing Company.
The song's title is a reference to beer, specifically Schlitz beer, which for many years was advertised with the slogan, "The beer that made Milwaukee famous." [1] In 1968, Jerry Lee Lewis released his version as a single. It became a top-ten hit on Billboard's country chart and made a minor impact on the Billboard Hot 100.
A member of the Uihlein family, he is a descendant of the brewers of Schlitz beer. [6] Until 1980, Richard Uihlein worked in international sales for General Binding Corporation, a company co-founded by his father, Edgar Uihlein. [7]
In 1875, Schlitz died in the sinking of the SS Schiller. Per Schlitz's wishes, management was passed to the four Uihlein brothers, August, Henry, Alfred, and Edward. When Anna Maria Schlitz died in 1887, the Uihleins acquired full ownership of the firm and the Uihlein family continued to run the brewery for the next century.
Edward Uihlein is considered a major contributor to Chicago’s architectural landscape, responsible for the commissioning and construction of 57 Schlitz tied-houses from 1897 to 1905. Many of the buildings included the Schlitz logo, which Uihlein hired sculptor Richard Bock to create for the company in 1893.
The George Muehlebach Brewing Company (/ ˈ m juː l b ɑː k /) was a brewery that operated in Kansas City, Missouri, from 1868 until 1956, when it was acquired by Schlitz. Schlitz eventually discontinued the brand, and its Kansas City brewery was shut down in 1973. At one time, Muehlebach was the largest brewery in the Kansas City area. [1]
Returning to Milwaukee in 1867, he joined what was then the Joseph Schlitz Brewing Company, formerly the Krug Brewery founded by his uncle August Krug in the 1840s. [ a ] On the death of Schlitz in 1875, control of the firm passed into the hands of Uihlein and his brothers. [ 6 ]
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