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He also explained that this tendency was rooted in a need to maintain a positive self-concept, later termed the self-serving bias. Kelley's covariation model also led to the acknowledgment of attribution biases. [11] The model explained the conditions under which people will make informed dispositional versus situational attributions.
Differences in perceptions of sexual interest between men and women may be exploited by both genders. Men may present themselves as more emotionally invested in a woman than they actually are in order to gain sexual access; 71% of men report engaging in this form of manipulation and 97% of women report having experienced this form of manipulation. [7]
On the other hand, those in collectivistic cultures view each individual in terms of their social role, viewing them as valuable parts of a group. [37] In these contexts, it is normalized to view decision making in terms of what benefits the larger group and aligns with social norms rather than one's own opinion.
Theory can be seen as a way to map the world and make it navigable; communication theory gives us tools to answer empirical, conceptual, or practical communication questions. [1] Communication is defined in both commonsense and specialized ways. Communication theory emphasizes its symbolic and social process aspects as seen from two ...
Interpersonal deception theory (IDT) is one of a number of theories that attempts to explain how individuals handle actual (or perceived) deception at the conscious or subconscious level [1] while engaged in face-to-face communication. The theory was put forth by David Buller and Judee Burgoon in 1996 to explore this idea that deception is an ...
Tversky and Kahneman explained human differences in judgment and decision-making in terms of heuristics. Heuristics involve mental shortcuts which provide swift estimates about the possibility of uncertain occurrences. [13] Heuristics are simple for the brain to compute but sometimes introduce "severe and systematic errors."
The halo effect is a perception distortion (or cognitive bias) that affects the way people interpret the information about someone with whom they have formed a positive gestalt. [11] An example of the halo effect is when a person finds out someone they have formed a positive gestalt with has cheated on their taxes.
TRACE is a connectionist model of speech perception, proposed by James McClelland and Jeffrey Elman in 1986. [1] It is based on a structure called "the TRACE", a dynamic processing structure made up of a network of units, which performs as the system's working memory as well as the perceptual processing mechanism. [2]