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  2. Paula Scher - Wikipedia

    en.wikipedia.org/wiki/Paula_Scher

    Graphic designer, painter, author and educator. Spouse. Seymour Chwast. Paula Scher (born October 6, 1948, Washington, D.C.) is an American graphic designer, painter and art educator in design. She also served as the first female principal at Pentagram, which she joined in 1991.

  3. Graphic design - Wikipedia

    en.wikipedia.org/wiki/Graphic_design

    Graphic design is a profession, [2] academic discipline [3][4][5] and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. [6] Graphic design is an interdisciplinary branch of design [1] and of the fine arts.

  4. Visual hierarchy - Wikipedia

    en.wikipedia.org/wiki/Visual_hierarchy

    Visual hierarchy is an important concept in the field of graphic design, a field that specializes in visual organization. Designers attempt to control visual hierarchy to guide the eye to information in a specific order for a specific purpose. One could compare visual hierarchy in graphic design to grammatical structure in writing in terms of ...

  5. Chip Kidd - Wikipedia

    en.wikipedia.org/wiki/Chip_Kidd

    Throughout his career, Kidd has been a graphic designer, book designer, editor, author, lecturer and musician. According to Graphic Design: American Two, he has been credited with “helping to spawn a revolution in the art of America book packaging in the last ten years.” [3] One of the most consistent characteristics of Kidd's style is the fact that his book covers don't carry one ...

  6. Kelly Wearstler - Wikipedia

    en.wikipedia.org/wiki/Kelly_Wearstler

    Kelly Wearstler (/ ˈwɜːrslər /; [5] born November 21, 1967) is an American designer. She founded her own design firm Kelly Wearstler Interior Design (or KWID) in the mid-1990s, serving mainly the hotel industry, and now designs across high-end residential, commercial, retail and hospitality spaces. Her designs for the Viceroy hotel chain in ...

  7. History of graphic design - Wikipedia

    en.wikipedia.org/wiki/History_of_graphic_design

    Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites.The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.

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